Rums of Puerto Rico Ad from the June 18, 1953 New York Times June 20, 2022

I was recently going through the New York Times from June 18, 1953. While scrolling through the pages, I came across an ad for the Rums of Puerto Rico. 

Unfamiliar with the organization The Rums of Puerto Rico? According to the article How the Rums of Puerto Rico Program Works: An Interview with Director Alexandra Salgado by Will Hoekenga from the American Rum Report website dated October 4, 2019: 

"...since the mid-20th century, Puerto Rico has had its own standards that rum must meet in order to call itself a “rum of Puerto Rico.” 

It started in 1948, when a government-owned corporation called the Puerto Rico Industrial Development Company established the Rums of Puerto Rico program to promote the Puerto Rican rum industry and help it maintain certain production standards." 

At the time of the ad, some of the rums that made up the group were Bacardi (1862 in Cuba/1936 in Puerto Rico), Don Q  (1856), Ron del Barrilito (1880.) 

Without further ado, here is the ad from the Rums of Puerto Rico June 18, 1953.

Have any of you ever had a taste of the then named Cocktail X and Cocktail Y? Whatcha think of them. Yea? Nay? Meh? Let me know,

Until Then May You Have Some Happy, Safe and Responsible Drinking, 

SiscoVanilla 

#SiscoVanilla
#SiscoVanillaServesAndDrinks
#SiscoVanillaHasABrewski
#SiscoVanillaBeerChronicles
#SiscoVanillaAtTheMovies